Top 5 Magento ecommerce development trends for 2020

[Guest Post]

There have been a lot of revolutionary changes in the eCommerce industry for the last few years. We can expect 2020 to bring some new transformations too. Magento eCommerce development is a trusted choice of several users as well as developers all over the world due to the amazing benefits it delivers. Many online marketplaces and portals use Magento 2 to promote their products and services to the online world, and they notice an increase in sales.

In this blog post, we’ll talk about the latest trends in Magento development services in 2020. Many ecommerce store owners would like to know if Magento 2 boosts up their revenue model or not. Well, let’s cut the chase and check out how Magento Development services turn the table of fortune for you. Let’s try to understand why you should jump to Magento if you still haven’t.

1. Personalized experiences

The first thing a customer may look for is a personalized experience when he shops for products or services online. With intense competition in every sector, you need to offer something different to your users. Talk to the Magento development company you hire and ask for the best ways in which you can deliver personalized experiences for the visitors. You can provide product suggestions based on their shopping preferences or recommend the best selling products on the home page to increase the sales. Chatbots and AI can be used for Magento stores to deliver the best personalized experiences.

Artificial intelligence giving a new life to the online shopping experience. The tailored-made suggestions and ability to show desired products facilitate users to use the platform again and again. Many Magento Development companies suggesting their customers make AI as their smart system to understand the behavior of shopping. Not to mention Chatbots also making life easy and people are getting used to them. It saves human efforts and yet providing solutions to human problems by interacting with them in a smart way. Thanks to Magento, both advance technologies are likely to introduce in 2020. Magento developers’ community working on these and soon it will be launched for coders to try out the beta version.  Idea is to provide a more personalized yet accurate shopping experience to its customers. After all who doesn’t want to retain customers!

2. Social selling

Did you know that a lot of customers use social media channels over the last few years? With the increasing use of social media platforms, you can start selling your products on such channels. This can be a great way to improve brand recognition. You can create a buzz among the users by posting the products on relevant groups too. Create the best social media marketing strategy and promote the products to the right audience to increase the revenue. You may seek advice from the best Magento eCommerce development services India to help you plan the right social media marketing strategy for your business.

Popular social channels like LinkedIn, Facebook, Twitter, Snapchat, Instagram, etc. introduced their marketing packages to promote businesses. Regardless of product or website itself, business owners using their branding tactics to drive traffic to the online store. Many of these platforms turn out the more fruitful channel as compared to traditional digital marketing techniques. Magento fully tailored made to adopt this trend and allow developers to use social media as a channel to increase revenue. Many extensions are also available to cater to such features.

3. Blogging

It can be a good idea to post relevant informative content on your website to educate the users on different aspects of your products or services. You can create a blog and post useful information on how to use the products or why choose your products over the competitors. All you need to do is install the right Magento blog extension and you can have a blog live on your site. Posting high-quality content on a regular basis would engage the audience.

4. High-quality images

Investing in good quality images is a must as graphics play an important role in the way users look at your site. You should look for high-quality product images so that online shoppers can understand the exact specifications of the product. It can be a good idea to add videos of the products too to help the visitors get an exact idea about how the product looks like.

Given the fact that mobile commerce is rising day by day, showing media files to pitch product sales does not become more challenging. It is vital that you use just the right set of images/videos to show the authenticity and quality of products to your customers.  With 2020, mobile commerce will set the tone of the shopping industry. It is suggestible that you should add product details and files by targeting mobile users more.

5. Smart organic searches

Intelligent auto search is the need of the hour. You need the best Magento development company to plan the smart breadcrumbs and provide multiple filter options to your site so that the users can easily search for the products they’re looking for. A smart search feature will help the customers find the right items on your store easily without any hassle and this would boost your online sales. Add Magento form builder to your website so that the customers can contact you directly if they need any kind of help with the queries.

Every business strives for growth and profits. A well planned and properly developed Magento online store will surely help you gain the maximum success you’ve always dream of the Use of smart features will make a positive impact on your revenue list. Artificial Intelligence, ChatBots, smart Searches, etc. are the ones that making a huge impression on online shopping and slowing they are likely to cover the entire market. Hence it is important to not only upgrade your store but also include advanced features as per trends.

Start searching for the best Magento development company to help you build an amazing store in 2020.

Author Bio:

Meshur Ahir is a Digital Marketing Strategist at Pixlogix Infotech Pvt. Ltd. He is curious about everything content and marketing. Pixlogix is an Award-Winning Web Design & Development Agency India.

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